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Archive for April, 2010

Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership (Hardcover) newly tagged "advertising"

April 30th, 2010 by

Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership

Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership (Hardcover)
By Joseph Jaffe

Buy new: $23.36
59 used and new from $9.73
 Customer Rating: 5.0
First tagged “advertising” by juan avellaneda
 Customer tags: marketing(12), online marketing(11), social media(10), new media(10), marketing online(9), conversation(9), business(7), blogs(6), joseph jaffe(6), consumerism(3), jaffe(3), social marketing(2)

Source:Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership (Hardcover) newly tagged "advertising"

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Big tech's $188 billion war chest - CNNMoney

April 30th, 2010 by


The Guardian
Big tech's $188 billion war chest
CNNMoney
Byrne noted that both Google and Apple have made acquisitions of mobile advertising companies and said that this business may wind up being the equivalent …
New competition for mobile with HP and WebOSCNET
With Palm, HP Is Calling Out Apple, Google, RIM and Even MicrosoftDailyFinance
10 Reasons Palm Failed And Had To Sell To HP (PALM, HPQ, AAPL)San Francisco Chronicle
Wall Street Journal -Business Standard
all 1,784 news articles »

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Rosetta Stone's Google trademark suit dismissed - CNET

April 30th, 2010 by


Reuters
Rosetta Stone's Google trademark suit dismissed
CNET
… is not happy that other companies can purchase ads based on its trademarks, but courts have consistently ruled that Google can sell such advertising. …
Rosetta Stone suit vs Google dismissedReuters
Google Wins Ruling in Rosetta Stone Trademark SuitBusinessWeek
Rosetta Stone Loses Trademark Suit Against GoogleMediaPost Publications

all 131 news articles »

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Madison & Vine (Hardcover) newly tagged "advertising"

April 30th, 2010 by

Madison & Vine

Madison & Vine (Hardcover)
By Scott Donaton

32 used and new from $2.99
 Customer Rating: 5.0
First tagged “advertising” by juan avellaneda
 Customer tags: media studies, advertising

Source:Madison & Vine (Hardcover) newly tagged "advertising"

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Innovator: Omar Hamoui - BusinessWeek

April 30th, 2010 by


VatorNews
Innovator: Omar Hamoui
BusinessWeek
… to meld those worlds into a new industry: advertising on mobile devices. Companies use AdMob to place ads on Web sites appearing on mobile phones and in …
Marketers look to hand-held smartphones as new frontier for drawing an audienceThe Star-Ledger - NJ.com
Before The FTC Blocks The Google-AdMob Deal, Maybe It Should Read Apple's …TechCrunch (blog)
Mobile Marketers: Just Do SomethingLight Reading
RCR Wireless -Mobile Entertainment -Forbes
all 12 news articles »

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Happy meals given the chop - Sydney Morning Herald

April 30th, 2010 by

Happy meals given the chop
Sydney Morning Herald
… before 9pm but is yet to rein in food manufacturers and advertising companies or establish the agency tasked with creating campaigns to fight obesity. …

and more »

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Los Logos 4 (v. 4) (Hardcover) newly tagged "advertising"

April 27th, 2010 by

Los Logos 4 (v. 4)

Los Logos 4 (v. 4) (Hardcover)
By Hendrik Hellige

Buy new: $43.47
45 used and new from $43.17
 Customer Rating: 4.6
First tagged “advertising” by Maksim St
 Customer tags: graphic design(3), logo design(2), design(2), logo(2), logos(2), trendy(2), art, advertising, fashion logo, logomarca, contemporary illustration, diseño grafico

Source:Los Logos 4 (v. 4) (Hardcover) newly tagged "advertising"

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Doner revamps agency - Crain's Detroit Business

April 27th, 2010 by

Doner revamps agency
Crain’s Detroit Business
The new leadership at Southfield-based advertising agency Doner has unveiled a rebranding campaign and image makeover for itself, …

and more »

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Earnings Preview: IAC to Report 1st-Qtr Results - ABC News

April 27th, 2010 by

Earnings Preview: IAC to Report 1st-Qtr Results
ABC News
Throughout much of last year, the sparse advertising hurt business. That started to change during the fourth quarter, though, and first-quarter reports from …

and more »

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EXTRA! Wall Street Journal heads into NY hyperdrive - Reuters

April 26th, 2010 by


Washington Post
EXTRA! Wall Street Journal heads into NY hyperdrive
Reuters
Sharon Enright, associate media director for advertising agency RPA, said the Wall Street Journal had approached them about the New York project but, …
Manhattan showdown will be a bare-knuckle fightFinancial Times
Rupert Murdoch launches metro edition of Wall Street JournalThe Guardian
NY's paper tigersCrain’s New York Business

all 374 news articles »

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